Head of Data & CRM

Head of Data & CRM  

£attractive, bonus, strong bens, hybrid working.

This is an exciting new role to strategically lead Data & CRM for a scaling global business based in Wiltshire.

This role will oversee the strategic development of HubSpot CRM imbedding closely with Sales and Marketing, ensuring alignment between both teams to drive efficiency, enhance customer experience and maximise revenue growth.

Reporting to the Marketing Director, you will work closely with the leadership team and will lead a team to build out marketing data capabilities and reporting in an ever changing landscape at pace.  Owning the overall data strategy, this is an exciting role to make significant impact supporting acquisition and retention strategies in a well-regarded global brand which continues to experience strong growth and grow at pace.

Key deliverables:-

Own & optimize HubSpot CRM and integrated marketing/sales tech stack
Develop marketing automation strategies to enhance customer journeys
Oversee website strategy, SEO, paid ads, and digital channel performance
Build and manage reporting dashboards (HubSpot, Power BI, Looker Studio)
Lead data strategy, analytics, and insights to drive marketing ROI

Ideal Experience:-

10+ years in lead generation (b2b or b2c) with deep HubSpot expertise
Hands-on marketing automation & CRM optimization experience
Strong digital marketing strategy & performance analytics skills
Experience leading data-driven marketing strategies with BI tools

Keen to learn more, drop a reply today…